American Express removes point redemptions for merchandise; hints at ‘new and exciting way to use your points’

Amex have offered merchandise (toasters, kettles, iPods) redemption opportunites for points for as long as I can remember – but I’ve never used points for merchandise, due to the typically low value on offer. As per this notification from American Express, this is no longer an option from the end of this month.

So be it – not a great loss to those who know how to get better value out of their points. The more interesting bit in that linked letter is this quote:

Keep your eyes open for the launch of a new and exciting way to use your points. It will change the way you view your points and is launching very soon

Now that’s got me wondering…